EVs and batteries fuel the US VPP boom, hitting 37.5
Battery storage and EVs are also playing a bigger role. Deployments that include batteries or EVs now account for 61% as many as
The US virtual power plant (VPP) market is growing fast, with 37.5 gigawatts of behind-the-meter flexible capacity now online, according to a new Wood Mackenzie report. VPPs connect small energy systems and smart devices into a single network managed by an energy company or utility.
Unlocking the capacity of virtual power plants can help big tech power data centers, fast. This moment offers a generational opportunity to invest in America's electricity future. Power demand is projected to grow faster than it has in decades, driven in large part by data centers and other large new loads.
The companion report, Virtual Power Plant Profiles and Inventory describes three conceptual profiles that can be used as a starting point to facilitate clear discussions among regulators, utilities, solution providers, and stakeholders about various VPP strategies.
Wood Mackenzie's “2025 North America Virtual Power Plant Market” report shows that the market is expanding more broadly than deeply. The number of company deployments, unique buyers (offtakers), and market and utility programs each grew by more than 33% in the past year. But total capacity grew at a slower pace – just under 14%.
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